Advanced Streaming. Now Streamlined.
Broadpeak and NxTV have a close relationship as NxTV is utilizing Broadpeak’s innovative targeted advertising solution to monetize its new free ad-supported streaming TV (FAST) channels, and we are proud (…)
In Connected TV (CTV), publishers and advertisers grapple with a unique challenge: crafting ad breaks that generate revenue and uphold a positive user experience. Lately, the strategy behind ad breaks (…)
You’ve got your streaming video service ready. Now it’s time to monetize. Streaming video has become increasingly lucrative, with Forbes estimating that in 2023 alone, there were 1.8 billion subscriptions (…)
TF1+ is the First Live Addressable TV Service Monetized at the Spot Level Press Release published originally on Broadpeak. CESSON-SEVIGNE, France — April 29, 2024 — Broadpeak®, a leading provider (…)
After extracting valuable lessons from case studies in the ‘SVOD + AVOD: A Winning Strategy for Content Providers‘ blog post, we will guide you through a step-by-step implementation methodology for (…)
Click2 – transforming video streaming monetization with interactive targeted advertising On the 3rd of April we announced a new upcoming solution called Click2. Click2 is the first open interactive advertising technology (…)
As the whole streaming industry is shifting, at an accelerated pace, towards ad supported services, the need to monetize publishers’ inventory in an always more diversified manner while maintaining the (…)
Introduction for a winning ad strategy In the digital age, where content is king and consumers hold the power to choose when, where, and how they consume media, the streaming (…)
Let’s examine the evolution of the FAST channels industry and analyze possible trends for the coming years. With the market still in its evolutionary stage, it’s intriguing to note that, (…)
One critical metric that stands out in the AdTech world is Cost Per Mille (CPM), an acronym deeply rooted in advertising history and universally used in the Streaming / CTV (…)
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